News
Discover the latest stories and developments from across Rakuten International

Rakuten Announces Optimism 2026 in the US
Centered on the theme of “Fueling Meaningful Connections,” Optimism will bring together 1,000+ marketing professionals to explore how affiliate and retail marketing are evolving today, and will feature keynote conversations, expert-led panels, and curated networking experiences.



Rakuten International Received Two Gold Awards from Brandon Hall Group's HCM Excellence Awards
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Rakuten Viber CISO/CTO on Balancing Encryption, Abuse Prevention, and Platform Resilience
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Rakuten Advertising Unveils Innovation Labs to Accelerate AI Innovation in Affiliate Marketing


The wait is Over: Rakuten Kobo Delivers Hands-Free Reading with Kobo Remote
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Rakuten Launches Rakuten+: A New Premium Membership Tier Delivering Elevated Cash-Back Rewards
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Easier Transactions with the New Visa Debit Card on Viber Pay
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Bilt and Rakuten Launch Game-Changing Partnership to Kick Off the Holiday Shopping Season
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Rakuten France Announces European Marketplace Expansion: Spain as the First Step in a Strategic Rollout
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Readers Asked, Rakuten Kobo Answered: Introducing Kobo Clara Colour in White


Collective Voice Report: Affiliate is Gen Z’s Preferred Monetization Model
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Rakuten Optimism U.S. 2025 Connects & Inspires Affiliate Industry
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Rakuten Advertising Launches Industry-First Solutions for Greater Affiliate Transparency and Creator Growth


Rakuten Rewards Study Reveals That Shopper Loyalty Hangs In The Balance





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