Leading creator monetization platform Collective Voice shares new survey results reporting that Gen Z creators prefer affiliate marketing as their top way to monetize content, even above brand deals or ads. This preference highlights a shift toward performance-based partnerships where creators can earn through authentic promotion and measurable results. Brands and platforms alike should take notice: aligning with Gen Z’s values means embracing transparent, value-driven affiliate models.

Check out the Collective Voice report that shapes the future of creator monetization.