Rakuten Group CEO Mickey Mikitani sets the stage for the next technological revolution: agentic AI. From empowering small businesses to helping consumers make everyday choices, Agentic AI is emerging as a growth engine with global impact. For audiences in North America and EMEA, this vision highlights opportunities to embrace AI not just as a tool, but as a partner in innovation and inclusion.


In his keynote during Rakuten AI Optimism in Japan, Mickey explains how Rakuten is embedding AI across its ecosystem to deliver smarter, more personalized, and more proactive services.  

Discover Rakuten’s vision for the future of AI in this Rakuten Today story.